Case Study
Event passport design for TEDx Shahr-e-Naw. Four colour editions connect different levels and perks through a consistent system of covers, typography, and interior layouts.
Services
Print Design
Editorial Layout
Cover Design
Client
TEDx Shahr-e-Naw
Year
—
The Idea
For TEDx Shahr-e-Naw, we designed an event passport that brings identity, participation levels, and perks into one printed piece. More than a cover, it is a visual system: recognisable as part of the event, distinct for each level, and personal enough to keep.
Colour & Levels
Black, yellow, white, and red distinguish the passport levels, each linked to its own set of perks. Colour makes those differences visible at a glance, while a shared layout and recurring graphic elements keep every edition part of the same family. The system gives each level its own character without losing the connection to TEDx.
Print & Editorial Design
Bold typography and a repeating geometric motif create continuity across the covers. Inside, the layout gives participant information and perks distinct spaces, making the passport feel organised and intentional. The result is a coordinated set of printed editions that balances practical information with the identity of the event.
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